This Cookie Policy explains how Paradise Systems (“we,” “us,” or “our”) uses cookies and similar tracking technologies on our website at https://feelslikeparadise.com (the “Website”). It explains what these technologies are, why we use them, and your rights to control their use.
This Cookie Policy should be read alongside our Privacy Policy and Terms and Conditions, which together govern your use of the Website. By continuing to use the Website, you consent to our use of cookies as described in this policy. If you do not agree to our use of cookies, you should adjust your browser settings or refrain from using the Website as described in Section 6.
If you have any questions about this policy, please visit our contact us page.
1. What Are Cookies
Cookies are small text files that are placed on your computer, tablet, smartphone, or other device when you visit a website. They are widely used by website owners to make their websites work, operate more efficiently, and provide reporting information.
Cookies set by the website owner — in this case, Paradise Systems — are called “first-party cookies.” Cookies set by parties other than the website owner are called “third-party cookies.” Third-party cookies enable features or functionality to be provided on or through the Website by third parties, such as analytics providers, advertising networks, and social media platforms. The parties that set these third-party cookies can recognize your device both when it visits the Website and when it visits certain other websites.
Cookies are not viruses or malware. They cannot execute programs or deliver viruses to your device. Most cookies contain only an anonymous unique identifier — a randomly generated number — which is stored on your device. The name of the website that placed the cookie and the duration of the cookie are also stored.
2. Why We Use Cookies
We use first-party and third-party cookies for the following reasons:
- To ensure the Website functions correctly and securely.
- To remember your preferences and settings when you return to the Website.
- To understand how visitors use the Website and which pages are most popular, so we can improve the Website’s content and performance.
- To measure the effectiveness of our marketing and advertising efforts.
- To enable social media features and integrations on the Website.
- To prevent fraud and improve the security of the Website.
3. Types of Cookies We Use
We categorize the cookies used on the Website into four types based on their purpose:
3.1 Strictly Necessary Cookies
These cookies are essential for the Website to function and cannot be switched off in our systems. They are usually set in response to actions you take, such as submitting a contact form, setting privacy preferences, or navigating between pages. Without these cookies, parts of the Website may not function correctly.
These cookies do not store any personally identifiable information and do not require your consent under applicable law.
Examples of strictly necessary cookies used on the Website:
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| wordpress_logged_in_* | WordPress | Identifies logged-in users and maintains session state for the Website’s content management system. Not set for general visitors. | Session |
| wordpress_sec_* | WordPress | Used for security and authentication purposes within the WordPress CMS. Not set for general visitors. | Session |
| wp-settings-* | WordPress | Stores user preferences for the WordPress admin interface. Not set for general visitors. | 1 year |
| PHPSESSID | Website server | Maintains user session state across page requests. | Session |
| cookielawinfo-* | Cookie consent tool | Stores your cookie consent preferences so you are not asked again on every visit. | 1 year |
3.2 Analytics and Performance Cookies
These cookies allow us to count visits and understand how visitors move around the Website, so we can measure and improve the Website’s performance and content. All information collected by these cookies is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited the Website and will not be able to monitor its performance.
Examples of analytics and performance cookies used on the Website:
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Registers a unique ID used to generate statistical data on how you use the Website. | 2 years |
| ga* | Google Analytics | Used to persist session state across page requests when using Google Analytics 4. | 2 years |
| _gid | Google Analytics | Registers a unique ID used to generate statistical data on how you use the Website. | 24 hours |
| _gat | Google Analytics | Used to throttle the request rate — limiting the collection of data on high-traffic sites. | 1 minute |
| gac* | Google Analytics | Contains campaign-related information for the user. | 90 days |
Google Analytics collects and processes data in accordance with its own privacy policy, available at https://policies.google.com/privacy. You can opt out of Google Analytics tracking across all websites at any time using the Google Analytics Opt-Out Browser Add-on available at https://tools.google.com/dlpage/gaoptout.
3.3 Functional Cookies
These cookies enable the Website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have integrated into the Website. If you do not allow these cookies, some or all of these features may not function correctly.
Examples of functional cookies used on the Website:
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| wp-wpml_current_language | WordPress / WPML | Remembers the language preference of the visitor, if applicable. | 24 hours |
| wfvt_* | Wordfence (WordPress security) | Used for security verification and to reduce spam and bot activity. | 30 minutes |
| wordfence_verifiedHuman | Wordfence (WordPress security) | Identifies verified human users to improve Website security. | 24 hours |
3.4 Marketing and Advertising Cookies
These cookies are used to track visitors across websites so that we can display relevant and engaging advertisements. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of our marketing campaigns. These cookies may be set by us or by our advertising and social media partners.
We do not sell your personal information. However, some third-party marketing cookies may be considered a “share” of data under certain state privacy laws. You have the right to opt out of these cookies at any time (see Section 6).
Examples of marketing and advertising cookies that may be used on the Website:
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Meta (Facebook) | Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. | 3 months |
| fr | Meta (Facebook) | Used by Facebook to deliver, measure, and improve the relevancy of ads. | 3 months |
| _gcl_au | Google Ads | Used by Google AdSense to experiment with advertisement efficiency across websites. | 3 months |
| IDE | Google DoubleClick | Used by Google DoubleClick to register and report the Website user’s actions after viewing or clicking one of the advertiser’s ads. | 13 months |
| NID | Registers a unique ID that identifies a returning user’s device, used for targeted advertising. | 6 months |
Marketing cookies require your consent where applicable. You can withdraw your consent and manage your preferences at any time through your browser settings or the opt-out mechanisms described in Section 6.
4. Session Cookies vs. Persistent Cookies
The cookies used on the Website fall into one of two duration categories:
Session cookies are temporary cookies that expire when you close your browser. They are used to remember your actions during a single browsing session and are not stored permanently on your device.
Persistent cookies remain on your device after your browser is closed, until either they expire based on their defined lifespan or you delete them manually. Persistent cookies allow the Website to remember your preferences and settings for future visits.
The duration of each cookie is indicated in the tables in Section 3.
5. Third-Party Cookies and Integrations
In addition to the cookies listed above, the Website may load content or features from the following third-party platforms, which may set their own cookies on your device. Paradise Systems does not control these cookies and their use is governed by the privacy and cookie policies of the respective third parties.
Google LLC Google Analytics and Google Ads may set cookies to measure Website traffic, track advertising performance, and provide remarketing services. For more information, visit https://policies.google.com/privacy.
Meta Platforms, Inc. (Facebook and Instagram) Our Website may include social media features or tracking pixels from Facebook and Instagram that allow us to measure engagement with our social media pages and advertising. For more information, visit https://www.facebook.com/privacy/explanation.
WordPress (Automattic, Inc.) The Website is built on the WordPress content management platform. WordPress and its plugins may set cookies to support Website functionality, security, and performance. For more information, visit https://automattic.com/privacy.
Yelp, Inc. If we embed any Yelp review widgets or badges on the Website, Yelp may set cookies on your device. For more information, visit https://www.yelp.com/tos/privacy_en_us.
We are not responsible for the content of third-party cookie disclosures or the accuracy of their descriptions. We encourage you to review the privacy and cookie policies of all third-party services before interacting with their features on or through the Website.
6. How to Control and Manage Cookies
You have several options for controlling and managing how cookies are used on your device. Please note that if you choose to restrict or disable cookies, some parts of the Website may not function correctly or may become unavailable.
6.1 Browser Settings
Most web browsers allow you to manage cookies through their settings. The steps for doing this vary by browser. Please refer to your browser’s help documentation for instructions:
- Google Chrome: https://support.google.com/chrome/answer/95647
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
- Apple Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac
- Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
- Safari on iOS: https://support.apple.com/en-us/HT201265
- Chrome on Android: Access Settings > Privacy and Security > Clear Browsing Data within the Chrome app.
6.2 Opt-Out Tools
You can opt out of specific third-party cookies and tracking using the following tools:
- Google Analytics: Use the Google Analytics Opt-Out Browser Add-on to prevent Google Analytics from collecting data about your Website visits.
- Google Ads: Manage your Google ad preferences at https://adssettings.google.com.
- Meta (Facebook) Ads: Manage your Facebook ad preferences at https://www.facebook.com/adpreferences.
- Network Advertising Initiative (NAI): Opt out of interest-based advertising from NAI member companies at https://optout.networkadvertising.org.
- Digital Advertising Alliance (DAA): Opt out of interest-based advertising from DAA member companies at https://optout.aboutads.info.
6.3 Mobile Device Settings
On mobile devices, you can manage interest-based advertising through your device’s privacy settings:
- Apple iOS: Go to Settings > Privacy & Security > Tracking and disable “Allow Apps to Request to Track.” You can also enable “Limit Ad Tracking” under Settings > Privacy & Security > Apple Advertising.
- Android: Go to Settings > Privacy > Ads and enable “Opt out of Ads Personalization.”
6.4 Do Not Track
Some browsers include a “Do Not Track” (DNT) feature that signals to websites that you do not want your browsing activity tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals, and the Website does not alter its data collection practices in response to DNT browser settings. We will revisit this position if a standard is adopted by the industry.
7. Your Rights as a Florida Resident
Florida does not currently have a comprehensive state-level privacy or cookie consent law equivalent to the European Union’s General Data Protection Regulation (GDPR) or ePrivacy Directive. However, the Florida Information Protection Act (FIPA), Florida Statutes Section 501.171, applies to the collection and handling of personal information, including data collected through cookies.
Additionally, the Florida Deceptive and Unfair Trade Practices Act (FDUTPA), Florida Statutes Chapter 501, Part II, prohibits deceptive business practices, including in relation to how we disclose our use of cookies and tracking technologies. We are committed to transparency and will always accurately describe how we use cookies on this Website.
Florida residents who have questions about how their data is collected through cookies, or who wish to exercise their data rights, are encouraged to visit our contact us page.
8. Your Rights as a California Resident
California residents may have rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) related to cookies and online tracking, including:
- The right to know what personal information is collected through cookies and how it is used or shared.
- The right to opt out of the “sale” or “sharing” of personal information collected through cookies for cross-context behavioral advertising.
- The right to limit the use of sensitive personal information.
Although Paradise Systems is based in Florida and does not sell personal information, some third-party marketing cookies used on the Website may constitute a “share” of data for cross-context behavioral advertising under California law. California residents may opt out of this type of sharing by using the opt-out tools described in Section 6 or by visiting our contact us page.
9. Cookie Use and Children
Our Website is not directed to children under the age of 13 and we do not knowingly use cookies to collect personal information from children under 13. If you believe a child under 13 has submitted personal information to us through the Website, please notify us immediately through our contact us page and we will take steps to remove that information and any associated cookies.
10. Changes to This Cookie Policy
We reserve the right to update this Cookie Policy at any time to reflect changes in the cookies we use, changes in applicable law, or for other operational reasons. Any updates will be posted on this page with a revised “Last Updated” date. We encourage you to review this policy periodically to stay informed of how we use cookies. Your continued use of the Website after any changes are posted constitutes your acceptance of the updated Cookie Policy.
11. Contact Us
If you have any questions, concerns, or requests about this Cookie Policy or our use of cookies and tracking technologies, please visit our contact us page. We will be happy to assist you and will respond as promptly as possible.
Paradise Systems
1913 N Howard Ave
Tampa, Florida 33607
Phone: (813) 331-1921